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Polk Automotive Industry Dashboard (July 2012 Edition)
The Polk Automotive Industry Dashboard is a compilation of time-sensitive facts and statistics for the automotive industry. Highlights from July 2012 include:
- Moderate Economic Growth – GDP up 1.5% in Q2 '12
- Cautious Consumers – Savings rate up, overall retail sales down
- Vehicle Sales Outperform Economy – Vehicle sales up 15.7% through May '12
- Mixed Financial Results for Auto Sector – Ford's profit is down, Chrysler's is up
- Gas Prices Continue to Impact Sales – Gas prices drive hybrid vehicle, car sales
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How to engage, influence and convert online new car shoppers into offline new car buyers.
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What You Need to Know about Millennials & Why It Matters
An analysis of Millennial car shoppers & buyers to understand their car-shopping behavior.
LATEST RESOURCES
2013
22
The Good, the Bad and the Ugly: Do You Really Know What Your Customers Are Saying about You?
Word-of-mouth has gone viral and so has your ... read more.
2013
25
Cox Enterprises Names Sanford Schwartz President of Manheim & AutoTrader Group
CEO Chip Perry to retire May 1.
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